数据素养:每个人都需掌握的数据素养技能,第二版
WINNER:International Book Awards 2023 - Business: Technology In the fast moving world of the fourth industrial revolution not everyone needs to be a data scientist but everyone should be data literate, with the ability to read, analyze and communicate with data. It is not enough for a business to have the best data if those using it don't understand the right questions to ask or how to use the information generated to make decisions.Be Data Literate is the essential guide to developing the curiosity, creativity and critical thinking necessary to make anyone data literate, without retraining as a data scientist or statistician. With learnings to show development and real-world examples from industries implementing data literacy skills, this book explains how to confidently read and speak the 'language of data' in the modern business environment and everyday life.Be Data Literateis a practical guide to understanding the four levels of analytics, how to analyze data and the key steps to making smarter, data-informed decisions. Written by a founding pioneer and worldwide leading expert on data literacy, this book empowers professionals with the skills they need to succeed in the digital world.
获奖者:2023国际书奖-商业:科技 在第四次工业革命快速发展的世界里,并非每个人都需要成为数据科学家,但每个人应该具备数据分析能力,包括能够读懂、分析和与数据进行沟通的能力。 仅仅拥有最好的数据还不够,如果使用这些数据的人不懂如何提出正确的疑问或如何利用所产生的信息做出决策。《Be Data Literate》是开发好奇心、创造力和批判性思维所需的指南,从而让任何人都成为具有数据分析能力的人,并且无需重新接受数据科学或统计学的培训。 本书通过展示那些实施了数据分析技能行业的学习成果及现实生活中的例子,解释了如何自信地在现代商业环境和个人生活中读懂并谈论“数据语言”。《Be Data Literate》是一本实用指南,用于理解四种分析层次、如何分析数据以及做出更明智的数据驱动决策的关键步骤。由数据素养的创始先驱和全球顶尖专家撰写,本书为专业人士提供了在数字世界中取得成功所需的能力。
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