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高级组织营销:规划与管理:2025版

English | 2024 | ASIN: B0DK2XDPZB | Pages: 425 | EPUB | 3.53 MB

The FAPI Marketing Framework™ is the leading organizational marketing management methodology designed to guide leadership teams through the process of building and organizing high-performing marketing functions in companies of all sizes. The official FAPI Marketing Framework™ guidebook provides a valuable resource for both seasoned marketing professionals and new leaders looking to develop robust, scalable marketing functions that drive business growth through Latest Industry Insights: The 2025 edition will incorporate the most recent trends and innovations in marketing strategies, ensuring that leadership teams stay ahead of the curve with cutting-edge knowledge and Practical Tools and Resources: The updated edition will include more actionable templates, checklists, and frameworks that simplify the implementation process, enabling teams to structure their marketing functions efficiently as well as Case Studies and Success Stories: Real-world examples and success stories will demonstrate how companies have used the FAPI framework to achieve measurable results, providing inspiration and practical insights for application."


《FAPI营销框架™》是设计用于指导各类公司领导团队建立和组织高效营销功能的领先组织营销管理方法论。官方FAPI营销框架™指南书提供了一个宝贵的资源,适用于既有的营销专业人士及寻求构建稳健、可扩展的营销功能的新领导者,以通过最新行业见解驱动企业增长:2025版将融入最新的营销策略趋势与创新;更新版本还将包含更多实际操作模板、检查清单和框架来简化实施过程,使团队能够高效地结构其营销功能。案例研究与成功故事:现实世界的例子和成功故事将展示公司如何利用FAPI框架实现可衡量的结果,以提供灵感并应用于实践。
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